Nano
Nano Global Corporation was founded in 2014. The company's line of business includes the wholesale distribution of prescription drugs, proprietary drugs, and toiletries.
In the height of Coronavirus in 2020, I worked with Nano, who was working against the clock to pioneer a breakthrough vaccine for COVID-19 and all infectious diseases. My role was to design a website from scratch for the launch of their products, including Nano Cure (vaccine), Nano Pure (hand sanitizer), and Nano Sense (a real-time smoke detector for germs).
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Amidst the COVID-19 crisis, my contribution to Nano Global Corporation was at the height of a terrifying time. By translating complex scientific innovations into a user-friendly online experience, I facilitated Nano's mission to combat infectious diseases. The website emerged as a dynamic hub for information, education, and engagement, empowering professionals and the public alike. The designer's strategic approach, empathy for users, and commitment to visual storytelling created a digital space that not only showcased Nano's groundbreaking products but also exemplified design's pivotal role in advancing global health initiatives.
“We need to reach an entirely new level of innovation on a permanent basis, to create the kind of technologies for monitoring, for detection, for treatment, for prevention, and for immunity that we have in other industries, like outer space and space exploration.”
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Wireframes
This case study chronicles the pivotal role I held during the height of the Coronavirus pandemic in 2020. Tasked with creating a website from the ground up for Nano Global Corporation, a groundbreaking force in the fight against infectious diseases, my mission was to establish an online presence for Nano's breakthrough products – Nano Cure (vaccine), Nano Pure (hand sanitizer), and Nano Sense (real-time germ detector). This narrative provides an in-depth insight into the designer's strategic approach, challenges, and the successful outcomes achieved through my design acumen.
Wireframes and prototypes were meticulously crafted to outline user journeys that introduced the products, educated visitors about their significance, and facilitated seamless navigation.
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UI Design
A central aspect of this journey was user-centric design. I sought to empathize with the website's potential visitors – medical professionals, researchers, and the public – tailoring the design elements to their needs. Visual aesthetics were chosen to convey trust, scientific credibility, and a sense of urgency to address the pressing pandemic situation.